Proposals for a mini-supermarket and retail development off Blackpool Road have been mothballed.
SDG (Preston) Limited had tabled plans for the former Perrys motor village.
However, with planning officers recommending the scheme for rejection, the proposals did not make it to be debated by councillors.
The proposal, which included a gym, coffee shop and mini-supermarket on the site – which is currently empty – had faced objections from other retail developers.
Brookhouse Group who run the Queen Street retail park had strongly objected to the plans.
Their voice of objection was backed by Fishwick councillor and cabinet member for finance and resources Martyn Rawlinson.
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A spokeswoman for the city council confirmed the plans were withdrawn shortly before the planning meeting on Thursday 7 September due to facing rejection.
It is not known at this stage whether the proposals will be resubmitted.
The Perrys site has been empty since February last year when the car dealership moved out to Bluebell Way.
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