Fresh plans for the future of Guild Tower in Preston city centre

Posted on - 17th January, 2024 - 12:00pm | Author - | Posted in - Politics, Preston City Centre, Preston News, Redevelopment
An aerial shot showing an artist impression of the Guild Tower

Plans have been submitted for Preston’s Guild Tower office block to be converted into 115 apartments.


A vacant 15-storey office block in Preston city centre is set to be transformed under a new proposal to convert the building into one, two and three-bedroom apartments.

Plans would see significant improvements made to the Guild Tower building which is located off Church Row and is adjacent to the Guild Hall complex and Preston Bus Station.

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These include the introduction of a gymnasium and creation of an outside exercise and relaxation space for residents on the unused flat roof.


This space would feature a running track, exercise equipment, landscaping and benches.

There would also be a co-working space and meeting rooms.

The concrete building would be reclad in a dark and light grey coating to make it more visually appealing while a living green wall would be introduced on the exterior of the first and second floor on two sides of the building.

An artist impression of the revamped Guild Tower

50 solar panels and a biosolar green sedum roof would be added to main roof to improve the environmental performance of the building which was built in the 1970s.

Dan Yates, director of Yates Capital, added: “Preston’s city living strategy is really starting to come together with lots of people who want to live and work in the city and take advantage of the vibrant and growing leisure, culture, food and hospitality offering.

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“We have done a great amount of work to get this stage, working closely with the regeneration team at the council to design a scheme that is fully aligned with their vision for the city centre.”

He added: “This will be a fully private rented scheme which we intend to market under our recently launched Hy Living brand. The concept of Hy Living is to provide city living that blends the comfort of home with the luxury of a hotel with features like a 24/7 concierge service, gym and spa facilities.

“The development will be tech-led with features like a resident app, mobile phone door keys and pocket concierge, as well as being pet friendly. It’s one of a number of Hy Living locations we will be bringing forward in the region and we can’t wait to get started.”

Read more: See more redevelopment news in and around Preston

Dan Hughes, planning director at PWA Planning, said: “These exciting proposals show how this long vacant building can be brought back into use in a sustainable way and we’re proud to have supported our client in bringing forward this application.

“The apartments will complement the other city centre residential buildings being developed, providing residents with high quality city living at a time where there is significant and growing demand for these properties in Preston.”

Much of the Guild Tower stands vacant at present

The offices on floors two to 15 of the building have been vacant for over a decade while the ground floor is currently occupied by the Level entertainment complex which features a bowling alley, arcade, sports bar and restaurant.

Level will continue operating from the building and residents will have full access to these facilities.

The building was previously due to be developed by the late Simon Rigby who had plans in 2016 to convert the building into Villa Urban – a £10 million hotel and leisure complex. But these were put on hold following his death in 2019.

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