Preston North End to tackle fuel poverty with ‘Warm Whites’ campaign

Posted on - 9th December, 2021 - 12:00pm | Author - | Posted in - Campaigns, Charities, Deepdale, Preston News, Preston North End, Sport
Deepdale Stadium Pic: @katerosebud
Deepdale Stadium Pic: @katerosebud

Preston North End has pledged support for residents affected by fuel poverty through the ‘Warm Whites’ campaign.

Funding provided by PNE and Preston North End Community and Education Trust [PNECET] will support individuals who may be struggling against the landscape of rising fuel prices this winter.

The initiative, running from Monday 6 December until Thursday 23 December, will see the public identify and nominate households who will receive Warm Whites resource packs.

Read more: A Winter’s Tale to raise funds for St Catherine’s Hospice

PNE’s Warm Whites campaign

Chief Executive Officer of the Trust, Tom Drake, said: “The cold winter weather, rising fuel prices and the ongoing Covid-19 pandemic are just some of the factors which have led to the issue of fuel poverty, causing real challenges for countless families at this time.

“Households affected by fuel poverty are said to be more at risk of the worst effects of Covid-19. The links between cold temperatures and respiratory problems have been well documented by Public Health England, which we feel will only be exacerbated over the winter period.

“As the official charity of Preston North End, we see it as our continued duty to adapt to the changing needs of our community.”

Read more: Lancashire Mind receive donation of hampers to help those in need

Drake hopes that by offering items such as hot water bottles, hats and gloves, they can make a small contribution – with the support of the Preston community – to addressing the issue of fuel poverty.

They also seek to continue working in partnership with Preston City Council to make a lasting change in the area.

Warm Whites packs will contain information on the Household Support Fund from the Department for Work and Pensions, which assists residents who do not have enough resources to meet their immediate or short-term needs over the winter period.

Read more: Preston Minster to give bags of kindness to those in need over the festive period

Also included in the packs will be blankets, hats, gloves, hot chocolate, a packet of biscuits and puzzle books, while a PNECET information pack will also form part of the delivery.

It will consist of reading materials such as copies of the matchday programme and other items providing more details about the provision.

The packs will be available for collection from the PNECET office at Deepdale, situated at the back of the Alan Kelly Town End, or delivered upon request or distributed by staff.

Read more: Cottam author’s sold out book about Christmas vegetables raises funds for charity 

Those who receive the packs can nominate another person they feel may benefit from the initiative as part of a referral scheme.

They are now seeking public donations and referrals to support the initiative.

To donate, visit –

For more information, visit –

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What are your thoughts on the initiative? Let us know in the comments below

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