Royal Preston Hospital has been named as the winner of the Media Management Award 2020.
The award is open to everyone working with media projects and was started two years ago by Norwegian software company FotoWare.
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Due to COVID-19 and its restrictions, photographic wound monitoring had to be changed to minimise contact between patients and staff.
To achieve that, Andrea Jones, Clinical Lead from the Medical Photography Department, worked with FotoWare and MediaLogix to deploy a Clinical Uploader app.
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The Clinical Uploader app has reduced the number of staff required to come into contact with the patient, from three to one. It has had a positive impact on infection control measures without compromising patient care and safety.
The app is now being rolled out to further areas in anticipation of the rise in cases over the winter period.
The project optimizes the clinical photography workflow to keep both patients and doctors safe during the COVID-19 crisis.
Julia Hatfield from Reuters, one of the Media Management Award 2020 judges, said: “Innovation means looking at problems in a new way and taking a different approach to solving those problems.
“This may be as simple as combining existing concepts in a new way to get a better outcome, as well as building something entirely new.
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“With today’s technology it’s relatively easy to do lots of things, but doing them well, responsibly, and leveraging those technologies as a force for good is far more challenging. Those organizations that take that path stand out and deserve all the accolades they receive.”
The Media Management Award recognises individuals and teams whose work with media assets demonstrates innovation and has a positive impact.
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