A city side street has been feeling very festive throughout December.
Number 10 Preston, an apart-hotel, has been pumping out fake snow.
The white stuff has been settling on Theatre Street, off Fishergate, to the delight of children, and big kids, each day.
Max Williams from the group behind No10 said: “We just wanted to bring a little bit of Christmas cheer for those going about their shopping.”
Lots of pictures of families enjoying playing in the fake snow have been shared on social media.
https://www.facebook.com/blogpreston/photos/a.284716284874955/2203628599650371/?type=3&theater
Rob Monfea said: “Saw this as it was happening. Everyone was smiling when they saw it.”
Cris Stevenson said: “Was just passing and it came from there. At first I looked up as I didn’t realise it was coming from the hotel.”
Read more: Touring round the new hotel just off Winckley Square
It’s not the first time the Walker-Williams group have made an impact in the city centre, after leaving hearts down Fishergate on Valentine’s Day.