Preston City Council is warning all local election candidates about how their use of social media could undermine the secrecy of the ballot.Advertisement
Many candidates in the upcoming local elections in Preston have Twitter and Facebook accounts promoting why they should be elected.
Now senior communications officer, Shirah Bamber, has produced a guide for candidates about the pitfalls of using social media during an election.
She said: “Social media can be an incredibly influential resource and is already playing a key role in the election campaign. Votes will be won and lost through a single post, share, or comment. In the upcoming months politicians face a virtual minefield of knowing what to share or not to share on their social media channels.
“We’ve created this survival guide to empower candidates, regardless of their political party, to embrace social media effectively, but also within the guidelines provided by the Electoral Commission.”
Branded as the social media survival guide it has been produced as a pocket-sized booklet for all candidates.
Do you follow any election candidates on social media? What do you think? Let us know in the comments below