Staff from Facebook and the Independent newspaper will be in Preston next week for the Digital Editors Network event.
The event takes place on May 24, 1:45pm at UCLan, and will focus on discussing how social media can be used by publishers and journalists.
Speakers include Karla Geci, head of Strategic Partner Development at Facebook, Jack Riley, head of Audience and Content Development at the Independent, Tom Johnson, co-founder of the Institute for Analytic Journalism, and Paul Teague, who works in internet marketing.
The discussion will focus on the opportunities and practicalities of implementing a social media strategy during in a Chatham House Rules discussion. After the main discussion will be an opportunity for all attendants to explore an idea of their own and share it with the rest of the group. The formal event with then be followed by a networking session.
Francois Nel, co-founder of the Digital Editors’ Network, said: “The Network doesn’t aim to deal in the latest product announcements and press releases.
“Instead, it gets to grips with issues important to the increasing number of journalists who ply their trade online, whether it’s measuring website traffic or making the most of video content online”.
Tickets are going fast but there are a few still remaining, and you can get yours here. Nel emphasised that despite the academic setting the event is “aimed at professionals, not students”.